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      2008 Middle East (Dubai) International Hardware Fair

      2008-04-11
      Exhibition time: 2008-5-25 to 2008-5-27
      Dubai World Trade Centre in UAE
      Sponsor: Frankfurt (Dubai) exhibition company, Germany
      Exhibition scope:
      All kinds of tools (power tools, hand tools, cutting tools etc.); water pump, generator; building hardware, locks, hardware tools, machinery, hardware, furniture hardware; adhesives, sealants, paints and coatings; interior decoration products, iron decorative hardware, cleaning materials and equipment, fire safety products.
      Exhibition introduction:
      This exhibition is sponsored by Messe Frankfurt GmbH, one of the world's three largest exhibition companies. After many years of cultivation and development, it has become the most famous comprehensive exhibition in the Middle East region of Frankfurt. The overall quality of the visitors is quite high, 40% of them are shops, agents and wholesalers. They are looking for the right products, and more than 50% of the visitors are all hardware professionals. Over the past ten years, Gulf States (UAE, Saudi Arabia, Kuwait, Bahrain, Oman and Qatar) have seen a dramatic increase in the number of visitors. Strong ability and strong desire of the Gulf states the development of the tourism industry in the area of buildings such as bamboo shoots after a spring rain like a rise, coupled with the UAE population of Dubai has increased 2 times, the number of tourists increased by 4 times, so that the hardware building decoration materials demand is increasing year by year.
      The 2007 show attracted 9442 professional audiences from all over the world, of whom 40% were building materials traders, hardware stores, agents and wholesalers, and more than half of them were professionals in hardware tools. The exhibition featured more than 600 brands and nearly 2000 products. With the continued warming of the Gulf real estate, hardware demand in 2007 has reached 2 billion 700 million U. s.dollars, is expected to further increase by 11% in 2008.
      Exhibition publicity:
      The Frankfurt exhibition company will promote the exhibition in all aspects:
      The full range of advertising in the Middle East more than 20 national newspapers and more than 50 newspapers.
      All countries in the Middle East more than 90 commercial radio prime time in English, Arabic and North India propaganda.
      In the Middle East leading kitchen, bathroom, building and business magazine published full page color advertisement and invitations.
      We give 3000 important guests send private invitations, direct mail invitations to 96000 key buyers.
      The EMAIL invitation to the 30000 main buyers, fax invitations to 10000 major buyers.
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